

For Bupa clients: one platform for healthier habits, rewards and the benefits you already fund.
GoJoe is one platform that brings prevention, benefits navigation, rewards, recognition and insight together, in an app your people use every week. Fewer vendors, less waste, and more value from what you already fund.
For Bupa clients, the Locker in the GoJoe app becomes the route into private medical insurance and wider Bupa services. Eligibility rules mean people only see what is theirs, so employees with no Bupa cover do not see the Bupa tile.
In three ways. Prevention: helping people build healthy habits early. Benefits navigation: the Locker routes every colleague to the Bupa cover and benefits you already fund, so spend gets used. Vendor consolidation: challenges, rewards, recognition, comms and insight in one platform, in place of several point solutions and contracts.
No. Rewards are entirely optional. If you switch them on, healthy habits are linked to rewards in the app, running all year round, for challenges only, or as spot rewards. The budget is pre-funded and capped, fully reported in one place, and people choose from 100,000+ brands.
Team challenges across 80+ weighted activities with live leaderboards, on-demand classes and guided journeys, clubs, chat and personal profiles, and the Locker for Bupa cover and wider benefits. It works with the main wearables and in 50+ languages.
A short call to map GoJoe to your Bupa cover, benefits and goals. From there, launch takes weeks, not months.