#1 corporate wellness challenge app

Drive better health and engagement with GoJoe's award-winning virtual team challenges.


The team fitness challenge app built for all users (not just the step counters) and loved by businesses of all sizes.

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Used by the world's leading brands, LOVED BY EMPLOYEES.

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Better health and wellbeing

Healthier, happier companies perform better.

Boost culture and engagement

Connect teams around the world through fun, fitness and friendly competition.

Something
for everyone

A platform to engage whole populations not just the super fit or with step-only activities.

Frame 8153
Stronger community & Connection
Fully customisable
Powered by Social
Hassle free and reliable
Data and Reporting
Better experience & engagement
Genuine Engagement
Fully inclusive
Stronger community & Connection
Fully customisable
Powered by Social
Hassle free and reliable
Data and Reporting
Better experience & engagement
Genuine Engagement
Fully inclusive
Stronger community & Connection
Fully customisable
Powered by Social
Hassle free and reliable
Data and Reporting
Better experience & engagement
Genuine Engagement
Fully inclusive
Stronger community & Connection
Fully customisable
Powered by Social
Hassle free and reliable
Data and Reporting
Better experience & engagement
Genuine Engagement
Fully inclusive
Highly intuitive and customisable
Any country
Any language
Any device
Global and inclusive product
24/7 live chat support
Fully immersive customer success support
Highly intuitive and customisable
Any country
Any language
Any device
Global and inclusive product
24/7 live chat support
Fully immersive customer success support
Highly intuitive and customisable
Any country
Any language
Any device
Global and inclusive product
24/7 live chat support
Fully immersive customer success support
Highly intuitive and customisable
Any country
Any language
Any device
Global and inclusive product
24/7 live chat support
Fully immersive customer success support

Boost health, engagement with GoJoe’s innovative corporate team challenges

We built GoJoe for the end users. We felt existing company step-only challenge apps were often tired, dated, inflexible and (most importantly), not inclusive of wider populations.

Through our powerful, global consumer product, GoJoe offers a fully customisable team challenge solution which is designed to include and engage all populations whatever the age, gender, interest, ability or location.

Global reach,
personalised delivery

Consumer-grade engagement

35+ languages and used in 150 countries

Custom branding

Push notifications

Connect with your wider health and wellbeing partners

Interactive tracker maps

Designed for
whole populations

60+ activity types

Weighted points to engage all activities

Team & solo leaderboards

Sync all major wearables

GPS tracker

Manual tracking

Fast to launch,
easy to run

Launch within 48 hours

Self-managed or fully managed options

On-demand marketing assets

24/7 in app support

User and organisation help desk (managed by actual people)

Data and Reporting

With data science powered by our collaboration with Stanford University, our high engagement enables us to uniquely combine quantitative (wearable/ app) with qualitative data, to give you the most powerful employee health data possible.

In collaboration with

“Joined GoJoe's team challenge and I've never felt more inspired to move!”

“Feeling optimistic that I will carry my new habits forward and keep consistent with exercise.”

“Getting outside a lot more these last few weeks, feeling much clearer headed now."

"May need some new trainers now!"

“Loved the different topics covered in this challenge.”

“Making time to exercise more this challenge has helped me be more productive."

"Taking on the GoJoe challenge with coworkers; best bonding experience ever!"

"GoJoe has turned the great outdoors into my favorite gym — nothing beats moving under the open sky!"

Our Impact

GoJoe creates healthier, more engaged teams to boost performance for everyone.
Plus we make fun along the way too. Our stats speak for themselves:

Engagement
Performance

150

countries using GoJoe in 35 languages

90%

average engagement on downloads during GoJoe Challenges

5x

better app retention rates than the industry average

Personal Health & Performance

70%

see a significant increase in wellbeing in just two weeks

75%

of sedentary users exceed WHO weekly exercise guidelines

+40%

reduction in users feeling stressed or overwhelmed at work

Business
Performance

74%

of users reported a better work-life balance

67%

feel better equipped to boost health and remain productive

67%

feel more positive about their employer

Hear from our community of Joes

GoJoe is built by ordinary joes, for ordinary joes to help them perform better. Just like this lot

andy lee
NatWest

Movement and the mind: Andy’s story

Screenshot 2025-06-09 at 23.04.14
Telegraph Media Group

How to boost culture in the workplace: Richard’s story

Screenshot 2025-06-09 at 23.04.57
Centrica

Exercise and the impact on social and mental health: Kristin’s story

Screenshot 2025-06-09 at 23.05.35
Pure Physiotherapy

Managing health and weight loss: Hannah’s story

Pick your plan,
customise your experience

Challenge
One-off

Fully-inclusive team challenge designed to boost engagement, health and social connection.

£

-

/user/challenge

£

-

/challenge

Get Started

Key features:

  • 1x team activity challenge
  • 60+ activity types
  • Team & solo leaderboards
  • Live route maps
  • Wearables and GPS tracker
  • Live data and insights

Challenge
Annual

Unlimited team challenges; all year round.

£

-

/user/month

£

-

/year

Get Started

Key features:

  • All Challenge One-off
  • Unlimited challenges
  • Create and self-manage
  • Marketing asset generation
  • In-app user surveys
  • 35+ languages

Reward
Annual

Incentivise and empower your team year-round with full access to the GoJoe platform.  

£

-

/user/month

£

-

/year

Get Started

Key features:

  • All Challenge Annual
  • Rewards marketplace
  • Benefits navigator
  • Expert health programmes
  • Les Mills subscription
  • Predictive insights

GoJoe
Protect

Get 50 GoJoe Reward licenses for FREE

Get £3,000+ worth of free GoJoe, for SMEs

Explore Offer

Key features:

  • Free GoJoe Reward
    (up to 50 licenses)
  • Worth over £3,000
  • Gamification engine
  • Discounted partner products
  • Integrated user experience
  • Enhanced data & insights
3 addons added
Virtual Ceremonies

Optional Enhancements

GoJoe Incentives: Double the value. Maximise the impact.

The hassle-free way to reward your team's healthy habits.
Automated, fully customisable, and rolled over if unused.

Tier 1

£2 of value pp/pm

You pay £1 pp/pm

2x budget ROI

Tier 2

£10 of value pp/pm

You pay £4 pp/pm

2.5x budget ROI

Tier 3

£20 of value pp/pm

You pay £8 pp/pm

2.5x budget ROI

Recognition Pot

A flexible GoJoe Incentive pot for spot recognition. Funded and allocated whenever suits you.

Key features:

Incentives earned through activity, participation, or recognition
Pre-funded, automated and budget-controlled, giving 2x+ the value
Points are flexibly spent on the brands your people choose
Unused budget rolls over into future terms. Zero waste

Over 3000 brands in more than 150 countries.

2
21
22
8
Airbnb
12
6
15
5
11
10
2
21
22
8
Airbnb
12
6
15
5
11
10

Additional Support

All challenges come with access to our self-serve platform, 24/7 user support, and Customer Success team

Challenge
Assistant

Supports your team across all areas of challenge delivery.

Challenge
Manager

Full delivery management including configuration & comms.

Head
Coach

Year-round strategic planning, branded campaigns & engagement.

Bonus Features

Expert Live Session

Across our Move, Feel, Fuel, Rest, Grow health pillars.

HRIS

Connect your HR information system.

Single Sign-On

Integrate your SSO
with GoJoe.

Bespoke Virtual Mission Map

Customise your route to anywhere around the world.

Virtual Ceremony

Kick-off event to energise your team.

Friends & Family

Boost participation with +1 access.

Athlete & Celebrity Hosts

Boost engagement or just add to the fun & excitement.

In-person Event

Drive engagement with an on-site active session.

Gym discounts

Unlock discounts and memberships nationwide.
UK only.

Health Assessments

Bolt on health assessments through trusted health partners. UK and US only.

Need help choosing?

Speak to a GoJoe Expert for solution guidance and answers to all your pricing questions.

Book A Call

Compare GoJoe

Compare features and support across all GoJoe plans

Feature
Challenge One-off
Challenge Annual
Reward Annual
GoJoe Protect
In-app Features
Team challenges
Leaderboards
60+ activity types
Wearable sync
GPS tracker
Live map templates
35 languages
Custom branding
Les Mills
Health programmes
Meditation audios
Activity clubs
Rewards marketplace
Benefits navigator
Performance Hub
Self-managed challenges
Live insights & data
Create surveys
Create marketing materials
Predictive AI insights
Customise rewards
Support
24/7 user support
Customer success support
Onboarding & training call
Post-challenge review
Quarterly updates
Annual programme planning
Regular success calls
Feature configuration & rollout support
Enhanced reporting
Multi-year discounts

What our clients say about GoJoe

"The teams absolutely LOVE it. The witty comms and notifications are so good. It brings together the wider teams and connects us all, which is really cool."
"The thing I love about GoJoe is that it’s so inclusive.  It doesn’t matter how active or fit you are, or how old you are, there’s something for everyone"
(Alison Rose, former CEO, NatWest)
Natwest logo
"GoJoe is a really innovative app which helps to keep staff active. It’s easy to get out there and delivers a huge impact on wellbeing."
The logo of the company BDO
"We have run a couple of GoJoe challenges now - the friendly team-based challenges are a huge motivator and a refreshing change to the usual step challenge apps.  The app is easy to use and it's great to be able to add loads of teams with different players as captains."
Everton FC Logo
"GoJoe is a fantastic digital solution to proactively engage our people no matter where they are. From their world series events to their health and wellness content, it always gets amazing engagement."
Paypal Logo
"The teams absolutely LOVE it. The witty comms and notifications are so good. It brings together the wider teams and connects us all, which is really cool."
"We have run a couple of GoJoe challenges now - the friendly team-based challenges are a huge motivator and a refreshing change to the usual step challenge apps.  The app is easy to use and it's great to be able to add loads of teams with different players as captains."
Everton FC Logo
"GoJoe is a really innovative app which helps to keep staff active. It’s easy to get out there and delivers a huge impact on wellbeing."
The logo of the company BDO
"GoJoe is a fantastic digital solution to proactively engage our people no matter where they are. From their world series events to their health and wellness content, it always gets amazing engagement."
Paypal Logo