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Tackle rising health costs with a benefit that works

Gojoe is a global consumer health and fitness product built for the end users, loved by businesses.

Used by SMEs to global enterprises, GoJoe utilises a powerful, consumer-grade mobile app to drive significant ongoing user engagement, resulting in rich data, lowered health costs and a happier, healthier workforce.

It starts with engagement

We see the same problems, everywhere. Rising health costs, lack of engagement, dispersed benefits, lack of awareness.

We tackle these problems by engaging users across long periods through a global consumer product, with gamification, social and inclusivity at its core. We utilise that engagement to improve people's physical, mental and social health.

GoJoe is unique in its ability to combine quantitative and qualitative data back to clients.  We therefore provide an unrivalled data set, giving businesses the data they need to measure and improve health, and ultimately reduce wasted spend.

Powered by data.

We combine powerful quantitative data (from wearables and our app) with drip-fed qualitative data to provide clients with a holistic picture of health and wellbeing.

  • Helpful resources across all wellbeing pillars
  • Link in/ amplify existing wellbeing tools and providers
  • Super quick set up & management
  • Innovative & fun social features
  • Send company-wide announcements
  • Best-in-class, inclusive team fitness challenges
  • Personalise to your heart's content
  • Incredible on-demand workout content
  • Display relevant information & partnerships
The GoJoe business manager sahboard

Data and Reporting

With data science powered by our collaboration with Stanford University, our high engagement enables us to uniquely combine quantitative (wearable/ app) with qualitative data, to give you the most powerful employee health data possible.

In collaboration with

Surveys and wellbeing data

Our proprietary wellbeing survey capability offers a suite of template surveys but with the option to customise them to your needs.

These surveys are created from our business manager, and are served within the user experience within our app (prompted by push notifications etc and prompts within the app to complete them).


Coming soon; automated mass rewards (‘move to earn’). This essentially allows a client to allocate a budget towards rewards, and customise how those rewards are unlocked (with caps in place).

This, again, motivates users to be active all year round.

Lead Pillar Ambassadors


Paul Parry

Personal Trainer​

  • - 1-2-1 consultations and personalised fitness plans
  • In-person and recorded HIIT sessions
  • In-person and recorded workshops
  • Monthly group drop-ins


Luke Hanna

Nutritionist ​

  • - 1-2-1 consultations and personalised nutrition plans
  • In-person and recorded workshop sessions
  • Workplace consultancy inc canteen audit
  • Monthly group drop-ins​


Helen Faliveno

Mindful Movement Instructor​

  • - 1-2-1 consultations
  • In-person and recorded yoga and other sessions
  • Bespoke course delivered over the year
  • Monthly group drop-ins​


House of Wellbeing

+ others​

  • - House of Wellbeing personalised series
  • Mental health support
  • Monthly group drop-ins​
Don’t just take our word for it

"The thing I love about GoJoe is that it’s so inclusive"

"The thing I love about GoJoe is that it’s so inclusive.  It doesn’t matter how active or fit you are, or how old you are, there’s something for everyone"

Alison Rose, Former CEO, NatWest

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“It always gets amazing engagement”

GoJoe is a fantastic digital solution to proactively engage our people no matter where they are. From their world series events to their health and wellness content, it always gets amazing engagement.

“GoJoe is the best thing we have ever done”

The teams absolutely LOVE it. The witty comms and notifications are so good. It brings together the wider teams and connects us all, which is really cool.

“It delivers a huge impact on wellbeing”

GoJoe is a really innovative app which helps to keep staff active. It’s easy to get out there and delivers a huge impact on wellbeing.